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Minister lauds FrieslandCampina WAMCO on first Dairy Farmers’ Day

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The Minister of Agriculture and Rural Development, Chief Audu Ogbeh, has applauded the efforts of FrieslandCampina WAMCO, makers of Peak and Three Crowns milk, in creating and successfully hosting Nigeria’s first Dairy Farmers’ Day programme, Thursday in Iseyin, Oyo State.

In a message delivered at the occasion, Ogbeh said, “This first edition of the Dairy Farmers’ Day highlights the importance of dairy farming in the provision of food and employment for rural farmers. It celebrates and encourages dairy farmers from the five Local Government Areas where the Dairy Development Programme (DDP) is currently being implemented in Oyo State.

“Let me reiterate the Federal Government’s commitment to the success of FrieslandCampina WAMCO’s DDP which has taken a firm root in Oyo State and is spreading to other parts of the country.”

Minister lauds FrieslandCampina WAMCO on first Dairy Farmers’ Day

Cross section of farmers at the Dairy Farmers’ Day organised by FrieslandCampina WAMCO Nigeria PLC

Five dairy farmers emerged winners from the five LGAs where the DDP has produced excellent improvements in dairy farming standards, local milk sourcing, improved business model and farmers’ livelihood.

Each winner of the award for good dairy farming practises got a brand new motorbike, which was presented by the Chairman Board of Directors, FrieslandCampina WAMCO, Mr Moyo Ajekigbe.

The winners are Adamu Aliu Poku of Fashola LGA, Kadade Amodu (Alaga LGA), Mohammed Osomo (Iseyin LGA), Amuda Yusuff Aliu (Maya LGA) and Abdukareem Jubril (Saki LGA).

In his address, the Managing Director, Mr. Ben Langat said, “As a company, we will continue lead in steering economic solutions in the dairy sector and play a key role in the ongoing efforts to improve and maximise the potentials of dairy farming in Nigeria.

Today’s event celebrates all our farmers across the communities here in Oyo State where the Dairy Development Programme is currently being implemented.

It also facilitates knowledge exchange and experiential learning between our local dairy farmers and dairy experts from within and outside Nigeria.”

FrieslandCampina WAMCO also invited two Dutch famers – Gerben Smeenk and Herman Bakhius – under its Farmer2Farmer Programme from The Netherlands.

Both men shared experiences and their knowledge of best global dairy farming practices with their Nigerian counterparts and in turn learnt, identified and discussed challenges facing Nigeria’s dairy sector. They also proffered solutions.

The event featured presentation on the theme: “Dairy Farming: A Business Lead for Economic Growth” as well as panel discussions. Over 300 farmers attended the celebration, cheerful and dressed in the same cultural attire worn by the management of FrieslandCampina WAMCO.

Also celebrating the Nigerian dairy farmers were the Ambassador of The Netherlands to Nigeria, Mr Robert Petri; Governor of Kebbi State, Abubakar Atiku Bagudu; representatives of the Oyo State Agricultural Development Programme (ADP), 2Scale-IFDC; Sahel Capital Partners; Students from the Department of Animal Science, University of Ibadan and Federal College of Animal Health and Production Technology, Ibadan.

The Dairy Farmers’ Day rounded off with an exhibition by key players in the dairy sector namely, Animal Care, Top Feeds, Real People Concept, Terratiga, Festola Farms and CEVA Sante Animale, among others.

The exhibition included simulations of good dairy practices, artificial insemination, animal health and nutrition, vaccines, forage production, veterinary equipment, animal reproduction technology and management.

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Organiser unveils speakers, panelists for the 2024 Industry Summit

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The organiser of the Industry Summit, an annual gathering for professionals and experts in brand marketing, finance, sustainability, and entertainment, has announced the speakers for the fifth edition of the summit in Lagos.

 

 

 

The event themed: Sustainable Marketing for Growth would feature the marketing director of Nigerian Breweries Plc, Mr. Emmanuel Oriakhi as keynote speaker while the head of unit, sustainability at Access Bank, Mrs. Omobolanle Victor-Laniyan and manager brand, strategy & communications at Stanbic IBTC, Ms. Rita Akao would feature as guest speakers.

 

 

 

The summit, which is scheduled to hold on Friday, May 3rd, 2024 at the Marcelina’s Place Ikeja GRA, Lagos would feature some exhilarating panel sessions with some of the contemporary professionals in the Nigerian brand and marketing industry.

 

 

 

The panelists include; Ms. Chioma Mbanugo, Head of Marketing PZWILMAR, Mr. Abiodun Coker, Team Member Media, UBA, Mrs. Mabel Adeteye, Head, Brand & Marketing Communications, Wema Bank PLC, Mr. Kevin Olumese, Marketing Communications Specialist, and Mr. Adeola Kayode, Head, Brands & Creative Services, 9mobile Nigeria.

 

 

 

Others who have confirmed participation are Ms. Aisha Anaekwe, Head, Brands & Comms, Coronation Group, Mrs. Victoria N’dee Uwadoka, Public Relations, Public Affairs & Sustainability Lead, Nestle Nigeria Plc, Mr. Samson Adeoye, Public Relations Manager, Airtel Nigeria, Mrs. Oluwatosin Odiagbe, Marketing Manager, Simba Solar and Ms. Arinola Shobande, Head of Marketing, Showmax.

 

 

 

While Oriakhi would be speaking to the topic, ““New Age Marketing – Catalyzing Transformation Through Value Chain Innovation, Technology, Analytics & Sustainability”, Victor-Laniyan and Akao would present papers on the topics; “Aligning organizational objectives with sustainable marketing for the good of the people, society and business, and “Reimagining Sustainable Growth Through Green Marketing” respectively.

 

 

 

In the press statement signed by the Publisher of The Industry Newspaper/Convener of The Industry Summit/Awards (TIES), Mr. Goddie Ofose, he said that “The 5th edition of the Industry Summit is focusing on sustainable marketing, which is a purpose-driven practice that works to orientate businesses, brands and society towards a sustainable future, influencing appropriate awareness, aspiration, adoption and action across economic and sociocultural systems by taking necessary accountability for its impacts and opportunities.”

 

 

 

“In today’s ever-evolving world, debating whether to incorporate sustainability into business strategy is no longer an option. Considering a values-driven approach when developing business strategies can be vital to long-term success” he said.

 

 

 

Therefore, we have carefully selected these professionals and experts to deliberate on the subject matter, highlight challenges and proffer solutions where private and public sectors could take lessons from and improve upon whatever they have been doing,’ Ofose added.

 

 

 

The Industry Summit/Awards is a brainchild of The Industry Newspaper Limited, publishers of The Industry Newspaper (theindustry.ng) and 789marketing.ng.

 

 

 

The summit is designed to bring together industry leaders across the continent in all sectors in the quest to rev up conversations that will move the Nigeria business, economy and communication industry forward.

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IBEDC records 1,459 energy theft cases in January, February

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The Ibadan Electricity Distribution Company said it has recorded 1,459 cases of energy theft by its subscribers between January and February 2024.

This was disclosed in a press statement signed by the firm’s Chief Key Accounts Officer, Mr. Johnson Tinuoye, on Tuesday.

IBEDC added that it is actively pursuing investigations and legal actions against individuals and businesses involved in the theft in collaboration with the Federal Government Special Investigation and Prosecution Task Force on Electricity Offences.

Identifying the cases, IBEDC said they included various offences such as meter bypass and illegal meter tampering, which resulted in significant financial losses amounting to hundreds of millions of naira for the company.

The statement read, “We want to send a clear message to our customers that energy theft will not be tolerated. Our collaboration with the Federal Government Special Investigation and Prosecution Task Force on Electricity Offences underscores our commitment to ensuring a fair and just electricity distribution system.

“Energy theft not only undermines the integrity of our operations but also deprives IBEDC of the revenue necessary to provide quality services to our customers.”

Tinuoye emphasised that under the Electricity Act, energy theft is now recognised as a criminal offense, carrying severe penalties including imprisonment stressing, “In the Osun region, two individuals were apprehended for stealing energy through meter bypass and illegal connections. Their cases have been formally charged in court for prosecution.”

IBEDC further urged customers to refrain from engaging in any form of energy theft, emphasising that the consequences can be severe, as there is no room for negotiation with the SIPTEO Task Force team, which is actively patrolling and investigating instances of energy theft for prosecution.

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Copyright Breach: NCC Drags MTN, Others To Court Over Musician’s Works

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The Nigerian Copyright Commission (NCC) has filed criminal charges against MTN Nigeria Communications Ltd. and four others over alleged copyright infringement.

The charge with number FHC/ABJ/CR/111/2024 filed in the Abuja Division of the Federal High Court was obtained by journalists on Monday.

News Agency of Nigeria (NAN) reported that the four other defendants in the case include the chief executive officer of MTN Nigeria, Karl Toriola; Nkeakam Abhulimen, Fun Mobile Ltd.; and Yahaya Maibe.

In the three-count charge, NCC alleged that the defendants, between 2010 and 2017, “offered for sale, sold and traded for business’’, infringed the musical works of an artiste, Maleke Idowu Moye, without his consent and authorisation.

The commission alleged that the defendants used musical works and sound recordings of Mr Maleke with subsisting copyright as caller ringback tunes without the authorisation of the artiste.

The musician’s musical works and sound recordings allegedly infringed upon included 911, Minimini-wanawana, Stop Racism, Ewole, 911 instrumental, Radio, Low Waist, and No Bother.

The defendants were also alleged to have distributed the musical works to their subscribers without authorisation, thereby infringing on the rights of the artiste.

In the third count, the defendants were alleged to have in their possession, other than for their private or domestic use, the artiste’s musical works and sound recordings.

According to NCC, the alleged offences are contrary to and punishable under section 20 (2) (a) (b) and (c) of the Copyright Act, Cap. C28, Laws of the Federation of Nigeria, 2004.

The case has yet to be assigned to any judge, and no date has been fixed for the mention.

Meanwhile, no official statement has been released by any of the defendants as at the time of filing this report, while all efforts to get reactions from MTN by New Telegraph proved abortive.

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